José Henrique Borghi Is Creating A Unique Brand

There are several things credited to José Henrique Borghi. He is responsible for nurturing untapped as well as unexplored talent in field of advertising. It was in 1988 that he started his career. This was when he joined Standard Ogilvy. From here, he moved on to Talent. Then it was Leo Burnett, followed by FCB.

He was a stellar campaign developer in 1994, while he was at DM9DDB. In 1999, he moved on to join Leo Burnett as the chief executive officer. Some of the most prominent campaigns were launched during his tenure at Leo Burnett. This included Fiat besides many others. The campaigns that were initiated by José Henrique Borghi became market leaders.

He is a visionary. This is why he established his agency, namely, BorghiErh. It was a partnership. José Henrique Borghi was the main shareholder. He was in the leadership position. Then he merged BorghiErh with another agency in 2006. This was Global Network Lowe and Partners. He assumed the position of the chief creative officer here. In 2012, a major restructuring was done. The name of the company was changed to Mullen Lowe. José Henrique Borghi was appointed as its chief executive officer in 2015.

Mullen Lowe is located in Brazil. It is an advertising agency that is renowned for its creativity. It possesses unmatched talent. This is basically a partnership of two agencies that share the same vision. Hence Mullen Lowe has a structure that features complementary abilities. The management of Mullen Lowe has a long history with several renowned entrepreneurial organizations.

José Henrique Borghi ensures that his agency works with the clients from the beginning itself. This way it can collect ideas from the start. This is why he is able to launch creative campaigns. His vision tends to collaborate with the best marketers.

To know more visit @: www.youtube.com/watch?v=CBZUAB2iP5o

Leave a Reply

Your email address will not be published. Required fields are marked *